It has been many years since the last E-M10 series camera was released by Olympus, and it seems like OM Digital Solutions may not have plans to continue with this product line. I think that would be a grave mistake, as E-M10 series has proven to be highly popular and successful in the market, as proven in Japan's local BCN ranking of top camera sales as well as any available data from all around the world. E-M10 is not only budget friendly, but also well built, small and compact in form factor and is packed with useful and advanced features. I think E-M10 is a great entry point for many who may not want to spend above USD2000 for a new camera, a trend which Micro Four Thirds is currently driving, and obviously, not working well considering the poor market share situation. A refresh of the E-M10 can change that - a high volume of sales for an attractive camera can bring in healthy profit and encourage more lens sales - who is going to buy your lens if not enough people buy your cameras? I share all these thoughts and more in my latest video here (click). I took the E-M10 original out for some shutter therapy, and here are the images from that session!
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